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Posts Tagged ‘marketing methods’

2 Viral Marketing Techniques Exposed

Wednesday, April 16th, 2008

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There are always going to be various ways that you can market your website or product on the Internet.  Some of these methods may come and go and others are really founded on principles that have existed in the off-line world for many years.  From time to time, however, there is a type of marketing that is innovative and can be used in order to drive hundreds if not thousands of people to your website in a very short period of time.  The key to this is to strike while the iron is hot and to use these marketing methods while they still have a lot of punch behind them.

Viral marketing is one of those innovative marketing techniques that has the ability to push a new website into the limelight or to breathe life into a website that has existed for quite some time.  There are several different ways in which you can do this viral marketing from free e-books to online videos.  Let’s take a look at a few of these viral marketing techniques and see if we can find one that will fit in with your particular niche online.

The free e-book has been around for quite some time and has been successfully used to launch million-dollar businesses and to pull multitudes of people onto various websites.  The whole point about using a free e-book for this purpose, however, is that it does have some kind of a viral quality.  Some of the best ways for you to include a viral quality in the e-book are to use controversy, humor or to include something unique that is of interest to a particular group of people.  If you can capture your readers attention, they will be very quick to pass on the e-book to their friends and colleagues and could start an avalanche of traffic coming to your website.

Another form of viral marketing is the online video.  There are plenty of websites out there where you can post videos and receive a ton of traffic in a relatively short period of time.  For example, you can post a video on youtube.com and once it is uploaded, you can be receiving visitors to that video fairly quickly.  If you make the video interesting enough to your particular niche, they will pass on the URL to their friends so that they can watch the video as well.  You will also get plenty of search engine traffic if you optimize the page for particular keywords.

The use of viral marketing is nothing new but the Internet makes it so much easier to successfully enter into a viral marketing campaign.  If you do it right, you will be overwhelmed with the amount of traffic that you can actually receive from just one of these methods.  If you try and fail at viral marketing, the best thing that you can do is to continue to try until you come onto a winning combination.  The traffic that you get from one viral marketing campaign will be worth all of the effort.

If you want to discover many more viral marketing techniques in detail, then click here

Using JV Giveaway Events to Build Your List

Sunday, April 13th, 2008

One of the more popular ways of building your list nowadays has to do with giving something away for free.  There are many different ways in which you could do this, most of which involve enticing your website visitors to sign up for your list in the hopes of downloading some interesting information.  Of course that information resides just on the other side of your Web form.  For some, this works quite well but for others, they may have a difficulty compiling a large list because of a lack of traffic.  That is where the JV giveaway event comes in handy.  You can piggyback on the traffic that is generated by other marketers in order to build your list in a short period of time.

The concept behind the JV giveaway is actually fairly simple to understand.  A group of marketers, all with a common theme band together in order to send traffic to one particular website where free offers will be listed.  The more traffic that you send to this particular website, the higher you will be ranked on that website.  For those that grab the top position, they can receive a massive amount of traffic to their website that will gladly offer their e-mail address in return for the free information that they have available.  What about those at the bottom of the list?

Even if you are just starting out in your Internet marketing efforts, it will be possible for you to send traffic to this site in one form or another.  How can you accomplish this?  There are several different marketing methods that you can use in order to drive traffic to a website relatively quickly.  These methods include such things as video marketing, article marketing and viral marketing.  You may also be able to use services like Squidoo or a blogger blog to get ranked quickly for some long tail keyword phrases to drive traffic to this website.  The harder you work, the higher you will be ranked and the more benefit you will see from the traffic that the JV giveaway event receives.

Even if you are starting out and unable to send much traffic at all to these websites, more than likely you will be able to receive some traffic from them.  Many of these JV giveaway events feature a random selection from all of the JV partners that will be listed on the main page of the website.  You will also have some individuals that will browse the entire way through the event in order to look for an offer that is interesting to them.  If you make your offer compelling enough, you would be surprised with the amount of traffic that you can receive from one of these events, even if you are at the bottom of the heap. All in all, this is a great way to add subscribers to your list in a hurry, and to give your business a quick boost.