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Archive for the ‘Marketing’ Category

Viral Marketing Examples

Monday, November 24th, 2008

Viral marketing, promotions that spread fast like with word-of-mouth advertising, are popular today among online marketers. It’s often an inexpensive way to get the word out, not to mention a fast, efficient way to get your info into targeted shoppers. Some popular viral marketing examples follow.
1) Free Video

Often a marketer will create a neat video that has someone using his or her new product. They load the video clip into popular video sites like YouTube, and as people watch it, they get excited, comment about it, and pass the link around to their friends. The video may offer a great way to make extra money, or show a funny blooper, even, anything to get people excited and passing it along to others.
2) Free Ebook

Similarly, a marketer may write an ebook or hire a ghostwriter to write one. The ebook may tell all about how to use a tool out there that’s popular; for example, it may tell how to make and share videos with your friends, using free video-making software and then loading the files into free video-sharing sites like YouTube.com.  This gets video viewers excited, so they pass the info, the video ebook, on to their friends, recommending it in the process: viral marketing.
3) Free Scripts, Software and Services
Other viral marketing examples may include free scripts, software and services that marketers share with website visitors, when these guests sign up at their squeeze page for a free subscription to a regularly newsletter or other item. The bait or call to action may say something like,

“Get your free autoresponder script or membership software script and save monthly fees using someone else’s services. Make money selling it yourself or selling your services and scripts, too! Sign up for more info and get your free scripts at the same time.”
As people complete the form and get their info, the info invites them to tell the word and invite others to sign up, too: viral marketing.

Can You Rely on Bum Marketing for Consistent Income?

Saturday, October 11th, 2008

If there is one thing that is always certain about the Internet, it’s that things are not really certain.  I’ve been around the Internet long enough to see things rise and fall and to recognize that nothing is ever going to remain the same.  I’ve had people accuse me of reinventing the Internet because I’ve been able to make money in so many different ways over the years that I have been online.  All through that time, however, there have been some constants that have never really changed.  One of these is article marketing and although it may go by the name of bum marketing now, it really is the same as the article marketing that has been going on for years.

For those of us that have been doing bum marketing for many years, we realized that the income has been very consistent up until this date.  There is always a possibility, however, that something could change in this regard and that your efforts would eventually go down the tubes.  What this causes in many of us is something that is typically called analysis paralysis.  We end up analyzing the possibilities so much that we do nothing as a result.  If you want a sure way to keep yourself from being successful, it is by not trying anything at all.  Even if you try and fail, at least you tried and you can begin trying something else after that happens.

That is why it is important to start with article marketing as soon as you learn that it is something which can make you some money.  Get as many articles as possible out there and begin seeing some return for your efforts.  If you are afraid that it is not going to work for the long term, that is perfectly fine.  The fact of the matter is, eventually it may change and although article marketing will always bring you good traffic, the face of it may be altered in some way or another.  Do what is working now and do it to the best of your ability.  Use your success and then spread your wings a little bit in order to go market in other areas.

One thing that is for certain, and that is that I would never rely on one particular area of the Internet in order to base my entire income on it.  Bum marketing can work great and you can easily replace your full time income if you work at it hard enough.  The fact of the matter is, however, that income can dry up rather quickly with a simple flip of a switch in Google.  It is not unreasonable for you to expect to make consistent income with article marketing but you should also make sure that you have other irons in the fire as well.  By having multiple streams of income heading your way, you can make sure that your success will stick around for the long term.

Is Commission Blueprint Just Another “Me Too” Affiliate Marketing Guide or a Breakthrough In Easy Online Profits? Find out, Click Here

Affiliate Marketing – Don’t Reinvent the Wheel

Tuesday, October 7th, 2008

Affiliate marketing is both new and old. It is new in that it has a new delivery system – the internet. It is old in that it is similar to the past sales systems where sales reps sell a product that someone else owns, earning a commission for doing so. The difference in the two is significant. In contrast to sales representation, affiliate marketing means no inventory having to be carried, low-cost business, unlimited income potential, worldwide customer base, low risk due to no-cost or low-cost startup, and twenty-four hour business due to the nature of internet marketing. It is THE way to make money in sales. Affiliate marketing makes it easier than ever to make a good income with a minimum of time and money.

How do you profit from affiliate marketing? You invest a minimum of money and time in promoting someone else’s product on mail lists or websites. You have to find the right product and the right way to promote that product. Often, article marketing is the perfect way to promote the product, involving writing information filed articles about topics related to your product you wish to promote. For example, if you are promoting a dog training book, you might right articles about dog health, filled with useful information. The key to this is search engine optimization (SEO), meaning you discover the right keywords that will bring traffic to your site or article, but that is not so popular that you have to compete with thousands of competitors.

There is three ways you get paid in affiliate marketing. One is pay per click, where every time someone clicks on your affiliate link that is either in your article, in your email signature, or on your website, a certain, agreed-upon amount is added to your account. This compensation is usually very low, from a few cents to a dollar or so, because just clicking through is no guarantee that the person will purchase the product. Still, every click through is a potential customer, either immediately or at sometime in the future. Many affiliate programs record the customer identifying information so that if they come back and buy later, you get credit for the sale. Another method of compensation is pay per sale. This involves only getting paid if the customer actually buys the product. Usually the compensation is the most with this method, ranging from 10% to as much as 75%. Some affiliate programs just give a set compensation amount, but they usually fall within that percentage range. Another method of compensation is based on pay per lead. In this method, you get a small amount deposited every time someone registers at the merchant website after clicking on your affiliate link. Again, some programs also keep a record of this contact and pay a percentage if a sale is made.

What are some keys to success in affiliate marketing? They include all of the following:

* High quality content – Whatever you use to promote your affiliate product, whether articles, emails, or websites, you need to provide good quality content that is related to your product. This content needs to be updated periodically so your potential customers will come back repeatedly. This is especially important if you are promoting multiple products from the same merchant or the same or related products.

* A newsletter or email campaign – This is often done using an autoresponder which entails very little effort on your part past the initial setup. Just don’t forget to update if you are using an autoresponder so that your content is always current to marketing trends and news that benefits you. Use this method to present new information, make frequent contact with good relevant content, or to let the customer know when you update your website with new information.

* Networking – This involves joining email lists, blogs, or webrings. Any time you can take advantage of someone else’s traffic, you have to work less.

* Optimize your content – Optimizing content means knowing what are the popular keywords, but keywords that are not so competitive that you may never reach the first page of the search engines. Search engine optimization (SEO) just means making your content such that searches for certain keywords will mean your listing will be on the first page.

* Tracking results – You can’t know what is working or not working unless you have a method to track what is happening. Track ads, articles, website visits, ROI, click throughs, and any other information that will tell you what is working and what is not as effective.

To succeed at affiliate marketing, it is important to choose the right product, right merchant, and the right marketing method. Keep all the above affiliate marketing tips in mind and you will enjoy success in affiliate marketing and earn a very decent income with very little investment of time and money.

Is Commission Blueprint Just Another “Me Too” Affiliate Marketing Guide or a Breakthrough In Easy Online Profits? Find out, Click Here

Affiliate Marketing - The Ultimate Testing Ground

Sunday, October 5th, 2008

One of the best ways for you to make a lot of money on the Internet is by offering your own product or service.  The reason why this is the case is because you control every aspect of your business.  You’re not relying on somebody else to take care of anything and all of the profit becomes yours.  Very few of us, however, come on to the Internet and begin marketing in such a way.  After all, most of us don’t have a ready-made product in order to begin making money in such a fashion.  If you want to start earning money now and would like to do so without the problems of coming up with a product, affiliate marketing can be your answer.

Not only is affiliate marketing profitable, it also gives you the ability to test your marketing skills without having to worry about a lot of the other headaches that are usually attached to a business.  Yes, owning your own business and product is more profitable but affiliate programs give you the ability to spread your marketing wings and learn how to fly.  All you will be responsible for is pushing people in the right direction in order to find what they are looking for.  Once you get them there, landing the sale and any future customer service that is necessary is none of your responsibility.  You are totally free to go back and refine your marketing efforts in order to make more money.

That is why a lot of the people that get involved with Internet marketing try to get involved in an area that they plan on sticking with for the long term.  If you’re interested in dog related products and would like to own your own web store eventually, why not try marketing some dog related products through affiliate programs?  There are a lot of benefits to doing so.

First of all, you are going to be active in the niche that you are really interested in.  If you do a little bit of forum marketing, you will already be making a name for yourself and it will be easy to switch over to your own product eventually.  The same is also true if you’re building a newsletter.  A newsletter can not only be profitable if you are offering your own product, affiliate programs can also be marketed through them as well.  Once you finally bring your product online, you can switch your newsletter over to it and receive immediate sales as a result.

Yes, affiliate marketing can be used as the ultimate testing tool in order to begin promoting your own product.  Some people find, however, that they are so successful with affiliate marketing that they really never stop.  They may put out their own product and begin marketing it regularly but they may always keep their foot in the affiliate marketing waters.  After all, it is always good to diversify to a certain extent and with affiliate marketing, you have that opportunity.

Is Commission Blueprint Just Another “Me Too” Affiliate Marketing Guide or a Breakthrough In Easy Online Profits? Find out, Click Here

How Many Affiliate Programs do you Promote?

Wednesday, September 17th, 2008

There is a lot of temptation on the Internet, especially when it comes to starting your own Internet business.  It doesn’t matter which direction you look, there is going to be another moneymaking opportunity that hits you in the face.  Although it certainly is possible for you to make a great living on the Internet, you need to make sure that you’re not being distracted by too many of these offers.  This is especially the case if you are working with affiliate marketing.  This is one of the easiest ways for a beginner to earn money on the Internet but unfortunately, it comes with some pitfalls that are not always spelled out from the start.

One of the worst things that you can do whatever you’re first starting out with affiliate marketing is to get involved with too many different products.  Although it never hurts to diversify to a certain extent, spreading yourself too thin will be counterproductive.  The Internet works differently than things work in the real world.  In a real world store, it is possible to offer a variety of different things and still be able to be profitable with the same audience.  On the Internet, however, people are looking for something specific and unless you have that specific something to offer them, you’re not going to make the sale.

This is what is known as niche marketing and it is a concept that you must absolutely understand before you get started.  You need to market to specific niches and whenever you’re first starting out, you need to limit the amount of niches that you are working in to something which is reasonable.  If you try to be everything to everyone, you are simply not going to be able to keep up with everything that needs to be done.  There is a lot to learn when it comes to affiliate marketing, although it is relatively simple if you keep it simple.  If you make it complicated by offering a lot of different products and services, you’re going to get discouraged and more than likely, quit.

There will come a time after you have tasted success with affiliate marketing in which you will be able to branch out into other areas.  It is important for you to make sure that you get your feet wet in one or two specific areas first.  This will teach you some of the basic principles that are necessary for you to understand in order to be successful in any area of affiliate marketing where you decide to settle in.  Most of the principles that can be used in one of these areas can easily be adapted to another.  Just make sure that you are successful with the first before you go for a second.

Eventually, there will come a time when ever you have your hand in many different affiliate marketing pots.  Until that time comes, make sure that you are focusing your efforts on one or two areas in order to find the success that you are desiring.

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Affiliate Payload Review - Affiliate Payload Bonus

Tuesday, August 19th, 2008

Today Alex Goad is releasing Affiliate Payload and it contains perhaps the most powerful and under exploited affiliate tactics ever revealed. This new affiliate marketing blueprint will definately change the industry and before the year is over hundreds of affiliates will have made tons of cash.

Some of the techniques that you can find inside Affiliate Payload have never been released before.  No amount could have bought them because it just wasn’t being shared. Currently only a hand full of people even know that these strategies exist… but it’s going to change.

Today Alex opens the doors for Affiliate Payload. Now you can be one of the first who discover his underground affiliate marketing techniques. You can be one of those who cash in big time… but you gotta hurry up. See, Affiliate Payload is going to be well known on the market… very soon thousands of people will get to know about these strategies. Well, only some of those who read the book will actually apply the techniques but it’s going to be more and more people who do.

So act now and get your copy of Affiliate Payload… then go through it and use the explained techniques for yourself… implement them instantly and you’ll profit big time.

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To your success!

Guido Nussbaum