If you have lead capture pages in your website, you work does not end by just having them in your website. You need to get people to come to your website through these pages because until people arrive, your task does not end. So now the question is, how do you promote the links of these pages to bring people to your website?

Emails and Autoresponders

The internet offers many opportunities for those who wish to make promotions. Emails and autoresponders are common for all companies to reach out to customers. Do you use them? If you are using them, half of your work is done already. If you are not using autoresponders and emails, you need to initiate them any time – they often do not require any extra or very much expenditure, but solve many of your problems.

The link to your lead pages can be used in these emails and autoresponders. Readers on seeing the links in the emails, usually click on them and reach to the website of the company if you have a good enough call to action, inviting them to click for a free download, for instance. The leads generation task of the company would thus be accomplished – as advertising is done.

Print or Online Brochures

If you are using brochures for different activities of your company, then you can make use of the link of such lead pages well and effectively in these brochures. The brochures provide the link in them either via online version or via printable format, sending with stamps and labels so that when the customers are ultimately reading them they can know more about the company by getting directed into the company. This is one of the best ways to let others know about your company and also to reach out to probable customers in a short time and with very little expenses.

Article Marketing

Article marketing has always been a popular marketing tool for search engine optimization (SEO) specialists and internet marketers. Through these articles, direct information can be put into words which include praise and information on advantages and benefits of services of the company. These articles are then published in various web directories. At the end of the article a link is placed in a ‘resource box’ or in the ‘about the author’ section which helps the readers to reach the targeted web page. Thus the purpose of the company is served.

OK, don’t forget…two things more…

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Tags: Leads Capture Pages, screen pages, squeeze page

This entry was posted on Thursday, November 5th, 2009 at 8:28 pm and is filed under Listbuilding, Squeeze Pages. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.